How to make your Cold Call, “Pitch Perfect”
Step by step guidance to help increase the success rate of your cold call to pitch process.
Step by step guidance to help increase the success rate of your cold call to pitch process.
Comparing the impact of 2 social media posts with the same message. Taking an important message and transforming it into multiple, memorable stories.
Look at how to freshen up metaphors and kill the old cliches!
David Philips explains how implementing emotion in stories can trigger biochemical reactions, resulting in more engaged listeners and memorable material.
Want to use Idea Tactics on your own, but not sure whether it’s just for groups? Don’t worry – this toolkit is great for individuals too! Find out how to get the most out of the deck as a solo creative.
So you’ve bought Idea Tactics, but you’re not sure where to start? Don’t worry – this post will walk you through it, and point you to some other handy resources that might help.
Starting out, heading your business in a new direction, or just looking to firm up your goals? A goal-setting workshop exercise brings clarity, direction and purpose. It’s a bonding exercise for your team, and gives them a clear picture of your group priorities.
Here is a range of proven workshop exercises and tactics that can help you understand who your users/audience/customers are and what they need, what your team’s skill set should look like and how to unpack problems and pesky bottlenecks that could slow your progress and jeopardise your project.
The power of properly framing things cannot be underestimated and – once it’s been skipped – it is pointless to complete retroactively.
Evaluate your ideas and the problems you think you’re solving to make sure you’re not wasting your efforts on a wild-goose chase.